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Emerging nutritional product trends for growth beyond the pandemic – webinar
November 30, 2020
Date: Nov 30, 2020
Sponsored by ClearCut
On-demand webinar
From an extraordinary surge in demand for immunity supplements to a greater willingness to experiment with new nutritional products and brands, the COVID-19 pandemic has introduced unexpected shifts in consumer behavior. However, which behaviors were a short-term reactions to the pandemic news? And, more importantly, which behaviors are here to stay and will shape our new normal?
During this on-demand webinar, ClearCut Analytics and New Hope’s NEXT Data and Insights team discuss:
How consumers' evolving values around their health have translated to category sales growth and declines during the pandemic.
Which nutritional product purchasing trends are expected to stick in 2021 and beyond.
Why product innovation is more important than ever for manufacturers, brands and retailers to grow their businesses.
How understanding e-commerce data plays a critical role in developing a sustainable go-to-market strategy.
Moderator:
Jessica Rubino
Senior Director, Content Marketing
Informa Health & Nutrition
Speakers:
Dan Harari
VP of Business Development
ClearCut Analytics
Eric Pierce
Vice President of Business Insights
New Hope Network
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