January 6, 2025
The rise of GLP-1 drugs has revolutionized weight management, offering hope to millions. But as this new era unfolds, concerns about side effects, cost and access have emerged. Additionally, these drugs have exposed significant nutritional deficiencies, creating a surge in demand for natural alternatives and supplements.
Join Nutrition Business Journal’s Market Research Analyst Erika Craft and Editor-in-Chief Rick Polito as we delve into the evolving weight loss market. Our team of experts shares insights from consumer research that reveal not only interest in prescription drugs but also a strong appetite for natural solutions. Tune in to discover how brands can capitalize on this growing trend and support consumers at every stage of their weight management journey.
Learn more in the new Supplements in the Ozempic Age Special Report from NBJ.
Speakers
Erika Craft, Market Research Analyst
New Hope Network’s Nutrition Business Journal
Erika Craft, market research analyst for Nutrition Business Journal, is passionate about marketing analytics and research, with a focus on the health and wellness industry. Erika holds a bachelor's degree in marketing from Salisbury University in Salisbury, Maryland, and a master’s in marketing, with a focus in analytics, from the University of Texas at Dallas.
Rick Polito, Editor-in-Chief
New Hope Network’s Nutrition Business Journal
Nutrition Business Journal Editor-in-Chief Rick Polito writes about trends, deals and developments in the natural nutrition industry, looking for the little companies coming up and the big money coming in. An award-winning journalist, Rick knows that facts and figures never give the complete context and that the story of this industry has always been about people.
About the Author
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