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Business Management![](https://eu-images.contentstack.com/v3/assets/blt09e5e63517a16184/blte1506d561adfd156/64d7181424a32782367c1925/robert-jakobi-bou.jpg?width=700&auto=webp&quality=80&disable=upscale)
How one soup-and-more company grew bricks then clicksHow one soup-and-more company grew bricks then clicks
In this Natural Products Expo West keynote session, Robert Jakobi, CEO of BOU Brands, shares how innovating in stale and not-so-sexy categories with little competition allowed him to create an extremely successful product line that touches on all things omnichannel. Watch and learn from this experienced brand leader who disrupted the bouillon, gravy and sauce space less than two years ago.
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