Chobani CEO on the defense, talks Whole Foods
Here, Chobani Founder and CEO Hamdi Ulukaya responds to Whole Foods' announcement to discontinue their yogurt, and explains the complications of non-GMO supply chains, consumer confusion, and the impending winter olympics.
January 14, 2014
![Chobani CEO on the defense, talks Whole Foods Chobani CEO on the defense, talks Whole Foods](https://eu-images.contentstack.com/v3/assets/blt09e5e63517a16184/blt7ba4d9fcc6a7d3fa/64e8a773ad7b46b0110ebdbf/chobani-ceo-interview.png?width=1280&auto=webp&quality=95&format=jpg&disable=upscale)
Whole Foods Market recently announced they were discontinuing sales of Chobani Greek-Style Yogurt, the top selling yogurt brand in America. The natural retail giant cited they were "making room for more organic and non-GMO' options," according to Whole Foods spokeswoman Robin Kelly. Preceding Whole Foods' decision, Chobani experienced widespread criticism for sourcing dairy from GMO-fed cows—a campaign launched by non-GMO advocacy group GMO Inside.
Here, Chobani Founder and CEO Hamdi Ulukaya responds to the announcement on CNBC, and explains the complications of non-GMO supply chains, consumer confusion, and the impending winter olympics.
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