Natural Products Expo West trend preview: Sauces, spreads and nut butters
Probiotics take spreads and sauces into the refrigerated aisle, plus other trends to watch.
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Under the rallying cry “Fermented Foods for All,” this zesty refrigerated salad dressing packs a probiotic punch thanks to naturally fermented cabbage, garlic and caraway seeds. Don’t let its creamy texture fool you: Hail Caesar is vegan and sweetened only with date syrup. We love the fresh herb taste and the tang from the fermented vegetables, not to mention the extra gut support. Enjoy it on salads, veggies, chips or your finger. SRP: $5.99; Booth N2029
Pumpkin is the first ingredient in this plant-based, dairy-free “cheese” sauce, supplying rich color and creamy texture. Cashews are next, joined by apple cider vinegar, extra-virgin olive oil, nutritional yeast, Dijon mustard, sea salt, tomato paste, paprika, natural liquid smoke, and garlic, onion and turmeric powders. SRP: $9.99; Booth H306
The addition of adaptogenic reishi mushroom powder is just one reason this new product caught our eye. Others include the super-clean ingredients list that boasts organic raw walnuts, cashews and macademia nuts, along with MCT oil, cacao, cinnamon and vanilla extract. Lightly sweetened with monk fruit, the raw nuts come through on the palate. SRP: $14.99; Booth M816
The sky’s the limit with this USDA Organic cocktail sauce, which can be used as the name suggests or to add a little zing to any number of dishes. This ultra-clean, evocatively branded sauce gets its vim and vigor from tomato paste, white vinegar, cane sugar, sea salt, horseradish, red jalapeño, lemon juice, tamari, tamarind, onion powder, garlic, and celery and mustard seeds. SRP: $5.00; Booth H1102
While a “high-performance peanut butter spread” might conjure images of a weightlifting peanut, it actually refers to Fatso’s nutrient-dense add-ins like avocado and coconut oils, chia and ground flax seeds, and MCT oil. This spread also comes in Classic and Cocoa varieties, but we freely admit to a weakness for anything salted caramel. SRP: $9.99; Booth H614
While a “high-performance peanut butter spread” might conjure images of a weightlifting peanut, it actually refers to Fatso’s nutrient-dense add-ins like avocado and coconut oils, chia and ground flax seeds, and MCT oil. This spread also comes in Classic and Cocoa varieties, but we freely admit to a weakness for anything salted caramel. SRP: $9.99; Booth H614
The classic pantry staples that line the interior aisles are being challenged by exciting new products that are expanding into other parts of the store. Think nut butters packed with even more nutrients and adaptogens, or classic sauces that have been veganized and functionalized such as Cleveland Kraut’s new probiotic-rich fermented salad dressings. This revitalized category appeals to consumers interested in “Flavor Adventuring,” one of the top trends embraced by condiment entrepreneurs, according to our NEXT Data and Insights and New Hope content teams.
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