Natural Products Expo West trend preview: 5 on-trend and effective supplements
With a focus on efficacious dosages, tried-and-true branded ingredients and transparent sourcing, here are some new supplements you'll see exhibited at Natural Products Expo West that are primed to continue building consumer trust.
February 11, 2019
The first thing to say about this is the old-time-y branding of this platinum line. Oooh! This non-probiotic formulation contains herbs to promote a healthy response to bacteria, prebiotics to feed the flora, and other ingredients that help repair and support the intestinal lining. Wouldn’t want that gut to get all leaky now! SRP: $39.95; Booth 3705 Macro force: Modern conditions Here are five creative condiments to keep an eye out for at Expo.
Keto heads have a friend in MCT oil—fats derived here from organic coconut oil. Medium-chain triglycerides are more easily and rapidly digested than other types of fats. They encourage the use of fat for energy rather than storage (hence the weight management claim). SRP: $19.99; Booth 1620 Macro force: The world is fat Here are five creative condiments to keep an eye out for at Expo.
OM is known for its high-quality mushroom mycelia grown in a controlled environment indoors on an organic whole oat bedding. Its new SKUs are in rectangular bottles for efficient stocking. This formulation contains 2 grams of lion’s mane and reishi, plus 800 mcg folate per serving. SRP: $35.59; Booth 2178 and Fresh Ideas Organic Marketplace booth 23 Macro force: Modern conditions Here are five creative condiments to keep an eye out for at Expo.
Bug-shaped chewable tablets are big fun for the smaller set. These high-potency probiotics use the validated MAKTrek 3-D probiotic delivery system that ensures the probiotics are delivered into the body properly. The total care line (a separate SKU for adults) contains probiotics, prebiotics and postbiotics—key compounds created by the activity of probiotics. SRP: $24.99; Booth 4775 Macro force: A life of vitality Here are five creative condiments to keep an eye out for at Expo.
This is 100 percent organic, non-GMO mushroom extract, not just the mycelia. Functional mushrooms such as reishi, cordyceps, lion’s mane, maitake, shiitake and chaga power the immune function. All are hot water-treated to rupture mushroom cell walls and maximize nutrient bioavailability. SRP: $33.59; Booth 4164 Macro force: Modern conditions Here are five creative condiments to keep an eye out for at Expo.
This is 100 percent organic, non-GMO mushroom extract, not just the mycelia. Functional mushrooms such as reishi, cordyceps, lion’s mane, maitake, shiitake and chaga power the immune function. All are hot water-treated to rupture mushroom cell walls and maximize nutrient bioavailability. SRP: $33.59; Booth 4164 Macro force: Modern conditions Here are five creative condiments to keep an eye out for at Expo.
Everyone is nutritionally lacking in one area or another, which is why we appreciate efficacious and ethical supplement brands and products when we find them. Here are five supplements that are sure to stand out at this year's Natural Products Expo West for being exemplary in terms of ingredients, dosage and delivery formats.
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