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Market Data and Analysis![](https://eu-images.contentstack.com/v3/assets/blt09e5e63517a16184/bltafd0abe00390bf93/64d6a0dfb5366d741531e2ca/natural-products-industry-health-monitor-cover.png?width=700&auto=webp&quality=80&disable=upscale)
Monitor: Natural products consumers identify with multiple diet tribesMonitor: Natural products consumers identify with multiple diet tribes
If there's no one-size-fits-all diet, it may be because many consumers say they identify with more than one. This could provide brands with multiple points of entry for messaging and product development.
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