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Twinlab launches CleanSeries at Expo WestTwinlab launches CleanSeries at Expo West
High-performance line is non-GMO, banned substance tested, gluten free and formulated without artificial colors, flavors or sweeteners.
March 7, 2013
2 Min Read
Twinlab Corp., the trusted name in sports nutrition innovation for more than four decades, has created a new standard for sports nutrition with the introduction of CleanSeries™. CleanSeries, which will debut in booth 1644 at the Natural Products Expo West, gives competitive athletes and fitness-seekers alike the independently certified, high-performance products they demand with the peace of mind that every product is:
Non-GMO tested by an independent third-party lab using polymerase chain reaction (PCR) testing
Certified Gluten Free by NSF
Batch tested by HFL for banned substances in accordance with HFL’s Informed Choice and Informed Sport programs
Independently certified by the NSF International product certification program to verify products meet nutrient label claims
Formulated without parabens or artificial colors, flavors or sweeteners
“CleanSeries demonstrates that you can deliver both high performance and high nutritional standards in the same sports nutrition line,” says Marc Stover, director of marketing for Twinlab. “So whether you are training for a triathlon, hitting the elliptical to shed a few pounds, or just trying sports nutrition products for the first time, you can trust CleanSeries to help you perform better and to recover faster.”
The CleanSeries line will launch with five products and a total of seven SKUs once flavors are factored in:
CleanSeries™ Sport Protein: Advanced muscle repair and recovery formula
23g of high quality protein per serving to support lean muscle growth
Promotes muscle repair and helps aid recovery
Enzyme-assisted formula to aid digestion
CleanSeries™ Whey Protein Isolate: Premium cross flow, ultra filtered Whey Isolate
23g protein per serving from premium cross flow ultra filtered Whey Protein Isolate
Promotes muscle repair and helps reduce recovery time
No fat and only 2g sugar
CleanSeries™ Soy Protein Isolate: Versatile, unflavored protein from 100% Soy Isolate
30 grams of superior quality protein per serving
100% soy protein isolate, a complete vegetable protein source
Zero cholesterol and sugar free
CleanSeries™ Pre-workout Activator: Energize your workout!
Total energy activator features clinically studied herbal complex plus caffeine to deliver energy you can feel
Concentrated formula helps fight fatigue and boost endurance
Timed-release carb blend fuels intense, extended exercise
CleanSeries™ Veggie Protein: Formulated especially for vegetarian athletes. (Available May 1, 2013)
21g vegetarian protein per serving to promote muscle repair and recovery
Enzyme-assisted formula to help aid digestion
No cholesterol and no lactose
Twinlab and Joel Harper, celebrity fitness trainer and official spokesperson for the CleanSeries line, will be holding three 20-minute events over the course of Expo West: March 8 at 10:30 a.m. and 2 p.m. and March 9 at 2 p.m., which will include Joel’s tips for staying fresh on the Expo show floor, information about CleanSeries, and a Q&A session.
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