Building relationships is key to natural products success
August 6, 2013
![Building relationships is key to natural products success Building relationships is key to natural products success](https://eu-images.contentstack.com/v3/assets/blt09e5e63517a16184/bltafc06db067aebac6/64cbf83cdb0bcc7a8de33eaa/NewHopeNetwork_Horizontal_RGB.png?width=1280&auto=webp&quality=95&format=jpg&disable=upscale)
The natural products industry is packed with stories of passionate people who launch brands because they want to address an unfilled niche, change how consumers see a certain category or develop a product and platform that benefits producers and purchasers alike. Jim Mills, cofounder of MM Local, is one of these exceptional entrepreneurs. His company has found a way to sell exclusively locally grown ingredients to local markets year-round. Mills shares his inspiring story in this short video.
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