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The regenerative future: Brands who learn, lead
In this dynamic session, Kiss the Ground Co-Founder Finian Makepeace sits down with natural products industry leaders to discuss why education and storytelling are key to promoting regenerative agriculture. Watch it here.
32 Min View
People across the natural and organic products industry encounter the word “regenerative” constantly. But relatively few of them possess a strong understanding of what, exactly, makes a farm regenerative, said Kiss the Ground Co-Founder Finian Makepeace.
This is why regenerative education and storytelling leader Kiss the Ground is committed to helping brands of all sizes connect and dive deeper into the soil health and regenerative agriculture movement for the past decade.
Ryan Zinn from Dr. Bronner's at Newtopia Now
Join Kiss the Ground’s Co-Founder Finian Makepeace for a dynamic and engaging ambassador talk followed by a conversation with Kristie Romano Cerutti, the VP of retail marketing and ESG impact at Ancient Nutrition; Ryan Zinn, the regenerative projects manager at Dr. Bronner's; and Carolyn Gahn, the senior director of mission and advocacy at Applegate Farms. Together, these key business leaders delved into how and why brands can step up to lead in the regenerative agriculture movement.
Watch the video of this session, “The Regenerative Future: Brands Who Learn, Lead,’” recorded at New Hope Network’s Newtopia Now trade show on Aug. 26, 2024, in Denver, Colorado. The next Newtopia Now is scheduled for Aug. 20-22, 2025, also in Denver.
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