Natural Products Expo East 2014 supplement and personal care product preview
![Natural Products Expo East 2014 supplement and personal care product preview Natural Products Expo East 2014 supplement and personal care product preview](https://eu-images.contentstack.com/v3/assets/blt09e5e63517a16184/blt9c5770b2e6f5ee2b/64e9055bc5c65633ba66e27c/expo-east-personal-care_0.jpg?width=700&auto=webp&quality=80&disable=upscale)
Beards are trendy. Natural products are cool. Together they pack a mean punch, as shown by this one-product line handcrafted in Detroit. An ode to a full, healthy beard, Beard Balm uses only pure ingredients such as coconut oil and beeswax that add moisture and promote lustrous (beard) locks. And it smells good, thanks to lemon oil and essential oils from eucalyptus and geranium. That’s da balm. SRP: $16.00; Booth 9010
No-fuss waves are a squirt away with this lightweight fair-trade styling spray from Alaffia’s Everyday Coconut line. A base of neem extract gets a beachy boost from sea salt. And, the not-so-secret ingredient for infusing hydration into locks just so happens to be one of our favorite post-workout replenishers: coconut water! SRP: $12.99; Booth 3306
Two of the top gut-health ingredients merge in Enzymedica’s Digest + Probiotics. Probiotics, as we all know by now, are the friendly bacteria living in our lower gastrointestinal tract. Enzymes get digestive juices going and help break down food into particles small enough to enter the bloodstream. The enzymes in this formulation assist in digesting the three macronutrients protein, fats and carbohydrates. It also includes fiber. The two ingredients are protected from the harshly acidic stomach environment by Enzymedica’s exclusive TherActive technology, which protects the bioactives until four conditions are met: the alkaline pH of the intestines, body temperature, contact with pancreatic fluids and digestive movement. SRP: $32.99; Booth 6028
Hemp is cropping up everywhere—and luscious bath and body products are no exception. Nubian Heritage, which we love for its restorative exotic ingredients, has combined fatty-acid-rich hempseed oil with other soothing ingredients such as neem, vetiver and shea oils. Bonus: This body wash smells awesome and offers a hefty dose of organic plant extracts. SRP: $11.99; Booth 3900
As one of the richest natural sources of vitamins and minerals in the world, Dead Sea Moringa supplements have the added advantage of being grown in the nutrient-rich southern region of Israel, near the Dead Sea. Moringa leaves contain 90 nutrients including 12 vitamins and minerals, 46 antioxidants and 18 amino acids. Called nature’s multivitamin, the biggest proclaimed benefits are energy and mental concentration and focus. Dead Sea Moringa is also unique in its “buy one get one tree” campaign—for each bottle sold, the company is partnering with Trees for the Future to plant a tree in some 19 countries where hunger and malnourishment are problems. SRP: $49.95; Booth 8000
Capitalizing on not one but two emerging categories (men’s personal care and nutricosmetics), Youtheory has released a sleek line of collagen that targets the increasingly prevalent male shopper who is focused on his health and appearance—and seeks natural ways to optimize both. With collagen types I and III, this product supports bone and tendon health and rejuvenates hair. SRP: $20.95, Men’s Collagen; $32.95, Joint Collagen; Booth 4830
A natural alternative to Icy Hot? Aroma Naturals has you covered with a powerful herbal trio of tea tree oil, menthol, and curcumin that helps to provide relief for achy muscles and bruises. Plus, the company’s blend of four omegas (3, 6, 7 and 9) lend moisture to dry, cracked skin. SRP: $12.50; Booth 3412
A natural alternative to Icy Hot? Aroma Naturals has you covered with a powerful herbal trio of tea tree oil, menthol, and curcumin that helps to provide relief for achy muscles and bruises. Plus, the company’s blend of four omegas (3, 6, 7 and 9) lend moisture to dry, cracked skin. SRP: $12.50; Booth 3412
Natural personal care products for men will take the stage with collagen boosts for hair and beard balm in the spotlight among new products you'll find at Natural Products Expo East 2014. Be sure to also check out the newest in Dead Sea mineral supplements and probiotics.
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