![Fresh faces of Natural Products Expo East 2016 Fresh faces of Natural Products Expo East 2016](https://eu-images.contentstack.com/v3/assets/blt09e5e63517a16184/blt1259f74e3a82ee43/64ff212e0e284f69b275686f/ee16-fresh-faces-ello-raw.jpg?width=700&auto=webp&quality=80&disable=upscale)
Appealing to both the paleo and vegan crowds, Ello Raw's dessert bits are a satisfying after-dinner bite without any guilt. The company was launched by Rebecca Holmes while she was a fellow in the Melissa & Doug Entrepreneurs program at Duke.
Meet the "defenders of fat." Fatworks' mission is to educate the public about the benefits of using real cooking oils (think tallow, lard and duck fat) as part of a healthy and balanced lifestyle. (Psst...their Leaf Lard was a finalist for a NEXTY Award at Expo East!)
This onesie-clad duo (Julie and Brandon) shared their mission to turn bathtubs across the world into healing springs with Expo East attendees. Medicine Springs's formulas include elements like potassium, calcium, magnesium and bicarbonates to harness the geothermal healing powers of mother nature.
Ever heard of Ginbao? Well, now you have. Mr. Mak's has developed a new longbrew drink based on a beverage that serves as the basis of Traditional Chinese Medicine, slow-simmered with some ginger and ginseng.
This story is one of upcycling a traditional waste product that comes from making chocolate. Repurposed Pod takes the fruity pulp that holds the cacoa beans in their pods—which contains antioxidants and polyphenols—and presses it into a sweet, unique juice.
Making paleo-friendly tacos delicious since 2014, Siete Family Foods combines nutrient-dense ingredients like almond flour, cassava, coconut and chia together to make soft tortillas that stand up to flour and corn varieties. We also love that this business keeps it all in the family (the Garza family, that is).
Not just another beef jerky stick, this new brand from MeatCrafters Inc. comprises a line of antibiotic- and hormone-free cured meat snacks in intriguing varieties like Truffle and Street Cart Sharma. Skinny Salamis are handcrafted in small batches and cured using live cultures, rather than being smoked or dehydrated.
Not just another beef jerky stick, this new brand from MeatCrafters Inc. comprises a line of antibiotic- and hormone-free cured meat snacks in intriguing varieties like Truffle and Street Cart Sharma. Skinny Salamis are handcrafted in small batches and cured using live cultures, rather than being smoked or dehydrated.
Among the more than 1,450 brands showcased at Natural Products Expo East 2016 were some 450 first-time exhibitors. Here's a look at some that caught our editors' eyes and tastebuds.
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