March/April NFM New Products Spotlight
As we head into Expo West 2023, we are met with an undeniable sense of inspiration, innovation and overall high energy. We are excited to showcase a whopping 88 new products hitting shelves this month. Brands are diving into some pretty interesting ingredients, formulas and functional products. Browse the gallery to find a wide range of products including personal care, functional beverages, allergy-free household basics, inventive sauces and so much more. Don’t forget to stop by these booths if you plan to be in Anaheim!
March 3, 2023
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Auromere Inc. introduces Ayurvedic Herbal Toothpaste, Fresh Mint, a gentle yet powerfully effective formula with Neem, Peelu, and over 20 additional Ayurvedic herbal ingredients known to promote optimum oral hygiene. Vegan, Cruelty-free, non-GMO, Fluoride-free, Alcohol-free and no artificial sweeteners. Call 800.735.4691, visit www.auromere.com or stop by Booth 3405 at Natural Products Expo West.
Wildfare introduces Organic & Vegan Beetroot Fettuccine. Our vegetable-forward pasta has a luxurious texture and amazing flavor. The hand-made style fettuccine allows you to truly taste the vegetable it is made from – in this case, beets. Organic and vegan, the visually stunning color of the pasta is the result of the naturally occurring hues of the deep, earthy beets themselves. No artificial flavors or colors. Call 917.938.4494, visit www.wildfare.com or stop by Booth 2223 at Natural Products Expo West.
Yai’s Thai introduces Yai’s Thai Yellow Coconut Curry, blending modern-day convenience of a pour-and-go curry with traditional Thai flavors like turmeric, lemongrass, galangal, and Makrut lime leaves. Zero additives, preservatives, added sugars or excess sodium, It doesn’t get any more authentic than this! It’s super easy to decide what’s for dinner when your pantry is stocked with clean, pour-and-go sauces. Open a jar, mix with veggies and protein, then serve over rice or noodles! Call 847.840.1663, visit www.yaisthai.com or stop by Booth N1724 at Natural Products Expo West.
The a2 Milk Company™ introduces a2 Milk® Grassfed Whole and 2% Reduced Fat Milk. a2 Milk Grassfed Milk is Certified Regenerative, Non-GMO Project Verified, and comes from pasture-raised cows that produce only the natural A2 protein and no A1. It’s easier on digestion and may help some avoid stomach discomfort. Call 844.422.6455, visit www.a2milk.com or stop by Booth N829 at Natural Products Expo West.
Rowdy Mermaid introduces Good Mood Soda, beautifully crafted functional sodas made with delicious fruits, herbs, and mood-boosting Ashwagandha botanicals in four soda flavors: Orange, Lemon Lime, Grape, and Cola. Rowdy Mermaid uses 200mg of KSM-66 full spectrum Ashwagandha root extract that is GRAS-certified and sustainably sourced. KSM-66 is widely recognized to be the Ashwagandha expert, backed by 14+ years of R&D and clinical studies that support its effectiveness. Good mood. Call 303.396.0498, visit www.rowdymermaid.com or stop by Booth 5185 at Natural Products Expo West.
Wildfare introduces Pistachio Pesto Finishing Sauce, a crafted sauce that can take a dish from good to great. Our Pistachio Pesto Finishing Sauce is unique and certain to surprise and delight. Pistachios play the lead, divinely flavored with extra virgin olive oil and pepper to deliver a balanced and savory Sicilian-style finishing sauce. The vibrant color is indicative of the quality of the pistachios. This gastronomic glory can sauce anything to a higher culinary status. Call 917.938.4494, visit www.wildfare.com or stop by Booth 2223 at Natural Products Expo West.
Flow Hydration introduces Vitamin-Infused Cherry - Flow Alkaline Spring Water, a refreshing way to support your immune system while you hydrate. Flow Vitamin-Infused Water has 120% of your daily dose of vitamin C per serving plus sweet-as-cherry-pie organic flavor, without the sugar or calories. Our 100% recyclable, plant-friendly package is the best choice for a low carbon impact. Call 844.356.9426, visit www.flowhydration.com or stop by Booth 363 at Natural Products Expo West.
ChildLife Essentials introduces Multi Vitamin SoftChew Gummies. Parents can provide their little ones with the vitamins and minerals they need to stay healthy. With one gummy per day, kids get nutrients like Vitamins B6, B12, and D3 plus Folic Acid. Plus, they are sugar free and the natural orange flavor makes them hard to resist! Every SoftChew is in its own recyclable blister card, so there’s no more worrying about dried-out gummies! Call 800.993.0332, visit www.childlifenutrition.com or stop by Booth 3649 at Natural Products Expo West.
Wakunaga of America introduces Kyo-Dophilus® Pro+ Synbiotic which comes in chewable tablets in convenient daily packs that contain a specially selected prebiotic and nine probiotic strains including The Friendly Trio®. The BioEcolians® prebiotic in Pro+ contributes to the population of Lactobacilli and Bifidobacteria species by feeding good bacteria to help maintain bacterial balance. A balanced digestive system promotes a healthy immune response and inhibits the growth of bad bacteria. Strains DNA verified, non-GMO, Gluten Free, Dairy Free and no refrigeration needed. Call 800.421.2998, visit www.wakunaga.com or stop by Booth 3733 at Natural Products Expo West.
North American Herb and Spice introduces Purely Liver, sustainably sourced from grass-fed cows in New Zealand. Blended with P73 Oregano oil powder to ensure maximum freshness, Purely Liver may improve skin health, energy levels, and support immunity. It provides a whole food source of essential nutrients including vitamin A, B complex, CoQ 10, as well as minerals like heme iron and zinc. Call 847.423.4277, visit www.northamericanherbandspice.com or stop by Booth 4480 at Natural Products Expo West.
Superior Source introduces Kid’s C + D3 Clean Melts™, which are an alternative to gummies. Our MicroLingual® Clean Melts™ dissolve under the tongue instantly and contain up to 96% less sugar than your average gummy. Formulated with Vitamin C (125mg) and D3 (400 IU). Never worry again about your child consuming too much sugar while getting their daily supplements. Call 800.421.6175, visit www.superiorsourcevitamins.com or stop by Booth 4068 at Natural Products Expo West.
Garden of Life introduces NEW FLAVORS to their Dr. Formulated Magnesium Gummies line! Now available in Dreamy Orange Crème and Luscious Peach in addition to our Original Raspberry. These delicious gummies are made with bioavailable magnesium which, in studies, was shown to be superior for absorption. With no added sugars, a full four-gummy serving of Dr. Formulated Magnesium Gummies contains less than 1g sugar and 400mg of magnesium. Call 800.365.7709, visit www.gardenoflife.com or stop by Booth 4031 at Natural Products Expo West.
Wakunaga of America introduces a vegan-friendly version of its original Aged Garlic Extract (AGE) supplement. Kyolic Cardiovascular Health Vegan Formula 300 contains 600mg per serving of our proprietary Aged Garlic Extract without the inclusion of any non-vegan additives like whey or animal-sourced magnesium stearate. Call 800.421.2998, visit www.kyolic.com or stop by Booth 3733 at Natural Products Expo West and see what’s new!
HealthAid America introduces LiverProbio a unique formulation containing a blend of 50 billion CFU with carefully selected 12 different probiotic strains, regarded as the most beneficial in supporting liver health. Fortified with a Prebiotic (FOS) to further benefit the liver and to help stimulate the proliferation and survival of beneficial bacteria. Call 800.320.5699, visit www.healthaidamerica.com or stop by Booth 4433 at Natural Products Expo West.
CENTR Brands introduces CENTR Enhanced. CENTR Brands creates beverages to provide moments for consumers that want to live intentionally, with a focus on health and well-being. Our latest innovation is CENTR Enhanced, a citrus forward, sparkling functional beverage containing premium nootropics and adaptogens that help sharpen and focus the mind. Call 888.527.3251, visit www.findyourcentr.com or stop by Booth 2780 at Natural Products Expo West.
Outstanding Foods introduces their first ever sweet snack – Outstanding Cookies! You love us for our savory Cheese Balls, Puffs, and Pig Out Crunchies, and now you can enjoy the same great benefits in a sweet treat. Baked with 5g of plant-based protein and 20 essential vitamins and minerals, so you can indulge your sweet tooth without sacrificing nutrition. Visit www.outstandingfoods.com or stop by Booth N2224 at Natural Products Expo West.
THIS PKN introduces Dairy Free Pecanmilk Creamer. Taste the earthy, buttery sweetness of pecans in each drop of PKN non-dairy pecanmilk creamer. With a smooth, rich taste reminiscent of pecan pie, PKN nondairy creamer complements the acidity of coffee and tames the tannins in tea. Visit www.thispkn.com or stop by Booth N100 at Natural Products Expo West 2023.
Terry Naturally® introduces Rosehip Joint Comfort with Type II Collagen featuring clinically studied RHX500™. Rosehips contain polyphenols, antioxidants, and other compounds that support joint health. Call 866.598.5487 or visit www.europharmausa.com.
WishGarden Herbs introduces Chlorophyll and Friends, a chlorophyll super-charged, multi-herb liquid extract with adaptogenic and nutritive herbs that enhance well-being and vitality by supporting the most important functions in the body. With phytonutrients, vitamins, and minerals, it promotes a healthy inflammatory, immune, and stress response, and supports increased energy through cellular oxygenation. It’s liquid sunshine, baby! Call 888.301.2926, visit www.wishgardenherbs.com or stop by Booth N2021 at Natural Products Expo West.
Spice World continues to grow our line of organic garlic with a simple goal: to elevate the way consumers eat by providing Flavor Without Boundaries™. We grow and source the finest fresh produce to ensure the highest quality. Enjoy the convenience of our family of organic products without sacrificing flavor. Call 800.433.4979, visit www.spiceworldinc.com or stop by Booth 8311 at Natural Products Expo West.
Terry Naturally® introduces FloraSure® Probiotic, a unique combination of 20 billion live, active cultures with a long history of human use, specifically chosen to help relieve occasional digestive discomforts. This non-dairy probiotic remains stable without refrigeration. Call 866.598.5487 or visit www.europharmausa.com.
Garden of Life introduces Organic Creamy Protein with Oatmilk. You’ll go coconuts for this Organic Creamy Protein powder made with oatmilk, organic coconut milk, coconut water, and MCTs – PLUS Prebiotics & Probiotics for healthy digestion! It’s 20g of downright delicious plant-based protein you can enjoy every single day. Call 800.365.7709, visit www.gardenoflife.com or stop by Booth 4031 at Natural Products Expo West.
ChildLife Essentials introduces Omega-3 DHA + Choline SoftChew Gummies. Our formula includes the Omega-3 fatty acids DHA & EPA, Choline, and Vitamin D3, all of which support children’s overall health and development for healthy bodies and minds. Plus, they are sugar-free! Call 800.993.0332, visit www.childlifenutrition.com or stop by Booth 3649 at Natural Products Expo West.
NOW® introduces MK-7 Plus with K1 & MK-4. Vitamin K belongs to a family of fat-soluble compounds that are critical for the proper handling of calcium in the body. This product is a complete formula with all major forms of the vitamin K family, including vitamin K1 and vitamin K2 (MK-4 and MK-7). Call 888.669.3663, visit www.nowfoods.com, or stop by Booth 3833 at Natural Products Expo West.
NOW Real Food® introduces Organic Amaretto Monk Fruit Liquid. This zero-calorie sweetener is gluten free, keto friendly, vegan, kosher, and non-GMO. Monk fruit, also known as Luo Han Guo, is significantly sweeter than sugar, up to 200 times as sweet, and is a fantastic alternative to sugar in beverages. Call 888.669.3663, visit www.nowrealfood.com or stop by Booth 1620 at Natural Products Expo West.
Natural Factors introduces Stress-Relax® Nighttime Magnesium Bisglycinate! With sales of stress and mood products expected to grow 30% in the next three years, this is a must-have for your shelf set. This fast-acting, easy-to-mix powder is a combination of powerful ingredients for relaxation and sleep: pure magnesium bisglycinate, melatonin, L-theanine, and Pharma GABA®. These ingredients help relax the body and mind, and reset the body’s sleep-wake cycle, allowing you to fall asleep quickly and sleep longer. Call 877.551.2179, email [email protected], visit www.naturalfactors.com, or stop by Booth 3639 at Natural Products Expo West.
Natural Factors introduces Liposomal Vitamin C! This enhanced, highly absorbable source of vitamin C ensures fast, efficient uptake into the cells without the digestive upset of standard forms. Call 877.551.2179, email [email protected], visit www.naturalfactors.com, or stop by Booth 3639 at Natural Products Expo West.
Natural Factors introduces Glutathione LipoMicel! While standard glutathione supplements can be difficult to absorb, Natural Factors’ patent-pending LipoMicel technology solves this problem by creating a liquid micelle matrix that disperses glutathione into tiny microdroplets. This action stabilizes the glutathione as it travels through the GI tract and makes it easier to absorb. Superior absorption helps deliver superior benefits! Call 877.551.2179, email [email protected], visit www.naturalfactors.com, or stop by Booth 3639 at Natural Products Expo West.
Host Defense® Mushrooms™ introduces three new POWDERS: MyCommunity®, Breathe* and CordyChi® to its product line! Same great mycelium-based formulas used in their capsules, now in convenient 100 gr powder canisters! Call 877.504.6926, visit www.hostdefense.com or stop by Booth 4457 at Natural Products Expo West.
Bon Dévil introduces wickedly delicious Bon Dévil coconut-based desserts! Pure pleasure without the guilt, prepare to anoint your tastebuds with an unholy eruption of plant-based paradise. Yield to temptation with four flavors: Chocolate Ganache, Vanilla Ganache, Salted Caramel Ganache and (NEW!) Rice Pudding. Visit www.bon-devil.com or follow us on Instagram @thebondevil to find out more.
Living Maka PBC introduces MAKA Wheatgrass for all! Each can has the equivalent of eight shots of wheatgrass, lightly carbonated, and paired with fruit juices, Yerba mate and guayusa tea, and slightly sweetened with blue agave. Each of the four flavors is tasty, energizing, and refreshing – Coconut Pineapple, Hibiscus Passionfruit, Lemon, and Mango. Call 508.369.4589, visit www.livingmaka.com or stop by Booth 2459 at Natural Products Expo West.
32. Foods Alive introduces Global Superfoods, with a new look available this summer! Featuring: Cacao Powder, rich in color and flavor with a 22% fat content; Jungle Peanuts, low in aflatoxin and harvested by the Shuar tribe of the Amazon; Tart Cherries, a natural source of amino acids aiding in Melatonin production. Call 260.488.4497 or visit www.foodsalive.com.
Peepers introduces their Spring collection. Offering trend-forward Reading, Blue Light, and Sunglasses, Peepers incorporates eco-friendly materials such as wheat, wood, and recycled water bottles into their collection each season. Take a Bow features color blocks and animal prints, adding the perfect dose of drama to your day. Call 219.872.4413, visit wholesale.peepers.com or stop by Booth 2958 at Natural Products Expo West.
Starday Foods introduces two of their newest brands: Habeya, a plant-based, protein-packed chickpea crunch that goes on everything; and Cozumi, a line of delicious low-FODMAP rice blends that make the perfect gut-friendly meal or snack. Email [email protected] or visit www.habeya.com, www.eatcozumi.com or www.stardayfoods.com.
Mayawell introduces Mayawell Bubbly Prebiotic Soda. Mayawell is the first to use agave for its powerful prebiotic benefits and utilizes the plant as both a sweetener and a source of prebiotic fiber, resulting in an ingredient goddess that is both low glycemic index and low in fructose. Only 4g of sugar, less than 40 calories, and packed with 5g of gut-friendly prebiotics, our prebiotic sodas leave no funky aftertaste or weird flavors. Call 989.239.6164, visit www.drinkmayawell.com or stop by Booth N2318 at Natural Products Expo West.
Rezip Co. introduces (re)zip Stand-up 1-Cup Bag 5-Pack. We made this (re)zip size with a mission to replace as many single-serving snack packs as possible. They are 100% food safe PEVA, sturdy, airtight, and leakproof, keeping contents and your tote bag safe and dry. A five-pack helps organize pre-packed snacks by color: one per weekday, family member, or special diet. P.S. Your dog asked us to mention they are good for dog treats. Call 919.608.3434, visit www.rezip.com or stop by Booth N1944 at Natural Products Expo West.
STRYVE introduces a brand-new look! Stryve’s new packaging emphasizes what you can expect from the always protein-packed snack; high-quality, thinly sliced steak! Made with clean ingredients and free of nitrates, sugar, and preservatives, Stryve will always be the best-for-you choice in meat snacks with the highest protein per ounce in the category. Don’t be jerky, snack Stryve. Visit www.stryve.com or stop by Booth N1929 at Natural Products Expo West.
Steve’s Family Foods introduces Salmon Nuggets, the world’s first nuggets made from Salmon, using only Wild-caught Alaskan Coho and Sockeye Salmon, and coated in crispy Panko. Over 800mg Omega 3’s per serving, certified non-GMO, sustainable through MSC and women owned through WBENC. Comes in four flavors: Original, Spicy Buffalo, Lemon Butter, and Smoked Maple. Easy prep in the oven or air fryer. Visit www.stevesfamilyfoods.com.
Mela Water introduces Mela Watermelon Water. We take the ripe juicy cores of watermelons and put them in a can. That simple. The result is an electrolyte and antioxidant rich hydrating beverage that tastes like a slice of paradise. Call 951.551.6578, visit www.Melawater.com or stop by Booth N1235 at Natural Products Expo West.
Nichols Farms introduces two new ways to merchandise pistachios in pre-packed displays! Our Organic Pistachios and Flavored No-Shell Pistachios will drive incremental sales in these eye-catching displays. From delicious organic in-shell to boldly flavored no-shell, our pistachios pack protein and flavor into better-for-you snacks! Visit www.nicholsfarms.com, email [email protected] or stop by Booth 940 at Natural Products Expo West.
Doctor’s Best introduces High Absorption CoQ10. CoQ10 is an antioxidant that humans produce naturally. With age, the levels of CoQ10 decrease, with certain people at higher risk for deficiency. Many turn to dietary supplements to up their daily intake of CoQ10, to help fend off deficiencies and assist with heart health. Call 800.333.6977 or visit www.drbvitamins.com.
Gunna Craft Soda Ink introduces Gunna Tropical Sparkling Lemonade. Packed with sweet mangos, zesty limes and a touch of coconut, our sparkling lemonade sure isn’t short of flavor. All natural and only 60 calories. Visit us.gunnadrinks.com or stop by Booth 5298 at Natural Products Expo West.
SunButter LLC introduces SunButter Jammies. Sandwiches just got sunnier with SunButter Jammies! The portable sunflower butter and jelly sandwich for everyone – Jammies are crustless, nutless, and scrumptious! Available in both grape and strawberry flavors. Call 877.873.4501, visit www.sunbutter.com or stop by Booth 705 at Natural Products Expo West.
ZENB introduces its line of classic pasta shapes, made from 100% whole yellow peas. Devour a better-for-you take on a favorite comfort food, with the pasta texture you expect and delicious flavor, plus the added nutrient-packed power of yellow peas, including 17g of protein and 11g of fiber in every 3oz serving. Call 833.EAT.ZENB, visit www.ZENB.com, email [email protected] or stop by Booth 8216 at Natural Products Expo West.
Evo Hemp introduces Evo Hemp Cookie Dough Protein Bar. Evo Hemp’s 100% Non-GMO Cookie Dough Protein Bars are a delectable treat you’re bound to enjoy! Packed with 12g of hemp protein, they are certified Non-GMO, Gluten Free, and Paleo friendly. With only 4g of sugar and 5g of fiber, this product is sure to hit all your customers' needs. Great for school snacks, a pick-me-up at the office, or fuel for an outdoor adventure. Call 800.764.0523, visit www.evohemp.com or stop by Booth 178 at Natural Products Expo West.
BrightFresh introduces Micro Beets, distinct for their crimson red leaves and vibrant magenta stems, our heirloom variety is sweeter than a mature beet but has the subtle earthy beet flavor you expect. BrightFresh is pleased to soon introduce new and improved packaging that increases shelf life, shelf appeal, and reduces plastic waste. Call 760.736.4072, visit www.brightfresh.com or stop by Booth N713 at Natural Products Expo West.
Youtheory introduces Ashwagandha + Gaba, a unique, full spectrum botanical blend to help reduce daily stress and boost mental and physical performance. Powered by KSM-66®, the most clinically studied Ashwagandha on the market and formulated with 100mg PharmaGABA®, a natural form of GABA that can help with stress management and overall well-being. Visit www.youtheory.com or stop by Booth 2713 at Natural Products Expo West.
ChildLife Essentials introduces Organic Liquid Elderberry which offers powerful immune system support with 1200mg of elderberry per one teaspoon serving. Our doctor-developed formula has a kid-approved taste without any added sugar, artificial flavors, or sweeteners. Our pure ingredients and potent formulas have helped deliver happy, healthy children for over 20 years. Call 800.993.0332, visit www.childlifenutrition.com or stop by Booth 3649 at Natural Products Expo West.
Bluebonnet Nutrition introduces the newest addition to our wide selection of food supplements, Myco-7™ Mushroom Defense Vegetable Capsules, formulated with seven organically grown, whole, full-cycle mushrooms that are cultivated using solid-state fermentation that delivers both the mycelial biomass and fruit bodies to help support immune health, energy and vitality, and daily wellness. Visit www.bluebonnetnutrition.com or stop by Booth 4147 at Natural Products Expo West.
Ancient Nutrition introduces Bone Broth Protein, a nutritional powerhouse with all the benefits of an ancient superfood. This warming, satiating sipping broth supports an overall healthy metabolism and gut. Bone Broth Protein is designed to support key pillars of your health, in a way that works for your lifestyle. It’s fast, easy, and super-versatile. Visit www.ancientnutrition.com or stop by Booth N1403 at Natural Products Expo West.
Ancient Nutrition introduces Organic Super Greens, designed to give you the benefits of juicing every day (without the hassle). This is more than just a greens powder. It’s packed with 25+ superfoods, including vegetables, fruits, mushrooms and herbs, and a Digestive Health Blend of enzymes, clinically studied probiotics, and fiber-filled ingredients like chia and flax seeds. Visit www.ancientnutrition.com or stop by Booth N1403 at Natural Products Expo West.
TEAONIC introduces FRESH POP Wellness Sodas! Packed with the perfect combination of delicious, plant-powered ingredients and a refreshing sparkling pop! With no added sugars or sweeteners, loads of functional goodness, and no junk – this is a true, better-for-you wellness soda! Three varieties include: DETOX (Ginger Lemon), IMMUNITY (Elderberry Orange) and CHILL (Tart Cherry Hibiscus). Visit www.teaonic.com or email [email protected].
Sambucol Black Elderberry introduces 5-in-1 Intense Defense Liquid Action Softgels. Combining five powerful actives in one, the unique blend provides intensive immune support when it’s needed most. Each Liquid Action Softgel taps into the power of Sambucol’s premium European Black Elderberry, plus Echinacea, White Willow, Zinc, and Vitamin C. Free from gluten and artificial flavors. Call 888.871.9098, visit www.sambucolusa.com or stop by Booth 4429 at Natural Products Expo West.
SAMBAZON® introduces Açaí Smoothie Cubes for delicious blender-free smoothies. Açaí Smoothie Cubes are a convenient new format of blended fruits crafted into small cubes to easily make a flavorful smoothie. Just add liquid, thaw, shake, and enjoy! Try both mouthwatering flavors, exotic Mango & Açaí and refreshing Mixed Berries and Açaí. Call 949.498.8618, visit www.sambazon.com, or stop by our Fresh Ideas Booth F86 at Natural Products Expo West.
Top Seedz introduces thin and crispy 6-seed crackers, made from a blend of organic pumpkin, sunflower, sesame, chia, hemp, and flax seeds. Organic, gluten-free and vegan, they are a perfect snack for anyone looking for a healthy and delicious alternative to traditional crackers. They are packed with clean, nutritious ingredients that provide a good source of plant-based protein, healthy fats, fiber, and minerals such as zinc, potassium, and magnesium. Call 716.430.0371 visit www.topseedz.com or stop by Booth 2565 at Natural Products Expo West.
CANE’d introduces Classy Ganna Superfood Juice Drink, a naturally hydrating classical blend of sugarcane juice with ayurvedic herbs and is the first sugarcane juice blend in the US. Classy Ganna is Non-GMO Verified, 100% Natural, Cold-Pressed, Low Glycemic and have No Added Sugar, No Preservatives and No Concentrates. Classy Cane is a multi-use drink that can be consumed as a sports/energy drink, mixer to cocktails and mocktails, entrée flavor enhancer to name a few. Call 217.979.9266, visit www.drinkcaned.com or stop by Booth 8617 at Natural Products Expo West.
Chike Nutrition introduces Chike Protein Iced Coffee - Caffè Mocha. Energize and empower your day with Chike High Protein Iced Coffee! Each serving provides you with two shots of real espresso coffee (150mg of caffeine) and 20g of non-GMO whey protein. With only 1g of sugar and ~120 per serving, you can indulge without the added sugar, calories, or guilt associated with traditional coffeehouse drinks. Call 800.929.9439, email [email protected], visit www.ilikechike.com or stop by Booth N1342 at Natural Products Expo West.
JAMBAR introduces JAMBAR PowerBars. Certified organic JAMBARs include vegan and gluten-free options, and four flavors: Malt Nut Melody, Chocolate Cha Cha, Musical Mango and Jammin’ Jazzleberry. Jennifer founded JAMBAR with the goal of helping people feel good about the ingredients they put in their bodies, and the positive impact they can have on their local communities. JAMBAR donates 50% of after-tax profits to organizations that support the transformative pursuits of music and active living. Call 877.JAMBARZ, visit www.jambar.com or stop by Booth 151 at Natural Products Expo West.
Orbitel International Corp. What’s Poppin’ from O’s Bubble? Jelly Popping Boba with Lychee Oolong + Aloe Vera! This is our latest boba innovation, designed for a burst of fruity refreshment that you can pop open whenever the mood strikes! Visit www.orbitelinternational.com or stop by Booth 1302 at Natural Products Expo West.
Cometeer introduces Cometeer capsules by Counter Culture. Enjoy barista-quality coffee and lattes, hot or iced, in seconds from a single Cometeer capsule – no machine required. The first flash-frozen coffee capsule that melts into the perfect cup, each capsule is made of aluminum and curbside recyclable. USDA Certified Organic, Counter Culture Coffee has been a pioneer of coffee quality for more than 25 years, known as trailblazers in promoting environmental, social, and fiscal sustainability. Call 925.209.1006, visit www.cometeer.com or stop by Booth N845 at Natural Products Expo West.
NuSkool Snacks, by Tim Tebow introduces two new additions to its Krunch Bar line of plant-based keto bars: Lemon Cookie and Strawberry Swirl. 10g Plant-Based protein, Keto Certified, Gluten Free, 7g prebiotic fiber and no added sugar with a soft, crunchy texture and unparalleled taste. Visit www.nuskoolsnacks.com or email [email protected].
SAMBAZON® introduces Dragon Fruit Smoothie Bowl to complement its assortment of Açai bowls. A creamy blend of red dragon fruit with a coconut flake topping for a flavor that is bursting with the taste of summer. Grain and Gluten free with prebiotics to support balanced gut health. Call 949.498.8618, visit www.sambazon.com, or stop by our Fresh Ideas Booth F86 at Natural Products Expo West.
See the brands you’re up against at Whole Foods Market, Good Food Holdings, Amazon, online, and across 1000+ other markets to craft the ideal Formula for Growth with the most accurate and robust omnichannel data on the market – at a price that fits your budget. Ready to Crack the Formula for Growth? Visit www.nielseniq.com or stop by Booth 475 at Natural Products Expo West.
Dear Planet Labs introduces Everyday Disinfectant, the healthiest way to eliminate 99.9% of viruses and bacteria. Powered by HAPPY™ Hypochlorous Acid Powerfully Protecting You. Your white blood cells already produce it – and send it out on missions to kill organisms and fight infections. We just figured out a proprietary way to keep HOCL stable and bottle it in a super environmentally friendly spray can. Spray HAPPY, Spray Healthy! Call 888.212.7767, visit www.dearplanetlabs.com or stop by Booth 3162 at Natural Products Expo West.
Just Ingredients introduces protein powder made from only whole-food ingredients, with no added fillers, artificial ingredients, emulsifiers, or gums. Just Ingredients Protein Powder comes in twelve deliciously creamy flavors. Made from 4-5 different protein sources, including 100% Grass-Fed Non-Denatured Whey from New Zealand and Europe, every ingredient is carefully selected to nourish your body. Visit justingredients.us or stop by booth N742 at Natural Products Expo West.
Jarrow Formulas® introduces new probiotic gummies which feature two clinically-studied probiotic strains to promote digestive and immune system health in just two gummies daily. Call 310.204.6936, visit www.jarrow.com or stop by Booth 3839 at Natural Products Expo West.
Doctor’s Best introduces NMN+CoQ10. Nicotinamide Mononucleotide (NMN) is the precursor to Nicotinamide Adenine Dinucleotide (NAD+). As we age, NAD+ levels decline in the body, decreasing the mitochondrial sirtuins which may play a role in healthy aging. CoQ10 is very important for the creation of energy, muscular contraction, and the synthesis of protein. Call 800.333.6977 or visit www.drbvitamins.com.
Nordic Naturals introduces Magnesium Gummies offering 300mg of highly bioavailable magnesium per serving in tasty, blueberry-lavender gummies. Delivering almost a day’s worth of recommended magnesium per serving, these delicious gummies make it easier than ever to get the nutritional support needed for a healthy mind and body. Call 800.662.2544, visit www.nordic.com or visit Booth 4025 at Natural Products Expo West.
LifeSeasons introduces NeuroQ. Leading neurologist Dr. Dale Bredesen teamed up with LifeSeasons to create NeuroQ, an all-natural supplement solution for enhancing cognitive performance and protecting long-term brain health. NeuroQ is the only comprehensive, multi-point brain health solution, targeting short-term and long-term performance. NeuroQ contains clinically-researched ingredients to protect memory, balance mood, and support clear thinking. Call 877.455.2826, visit www.lifeseasons.com, or stop by Booth 3625 at Natural Products Expo West.
Brownie Brittle® introduces Gluten Free Chocolate Chip. Treat yourself to a chocolate indulgence you can feel good about. The delicious taste of the crispy edges of a freshly baked brownie, now gluten free! At only 130 calories per serving, it hits that sweet craving without the guilt. Call 800.276.9643, visit www.browniebrittle.com or stop by Booth N716 for a sample at Natural Products Expo West.
I and Love and You introduces Irresist-A-Bowls in two delicious flavors to their dog portfolio. This pantry-fresh recipe is packed with real chunky meat and veggies you can see. Made from cage-free chicken and grass-fed beef, as well as non-GMO protein. It not only passes the flavor test but helps with digestion thanks to all the prebiotics! Call 855.459.5683, visit www.iandloveandyou.com or stop by 5058 at Natural Products Expo West.
Mommy’s Bliss introduces Kids Feel Calm. A chill-out gummy to help your child (and you!) find peace. Made with magnesium and l-theanine, the gummies are crafted to support a sense of calm and relax the body. These heart shaped, sugar-free gummies come in a delicious raspberry lemonade flavor and are made for kids 4+ years old. Call 877.457.4955, visit www.mommysbliss.com or stop by Booth 2937 at Natural Products Expo West.
Barlean’s introduces vegan algae-based products, offering essential Omega-3s direct from the source. Seriously Delicious Pink Lemonade Swirl and Ginger Peach Swirl deliver plant-based Omega-3s in a tasty formula emulsified for three times better absorption. Vegan Omega contains algae oil with fresh flaxseed oil, providing a perfect blend of Omega 3-6-9. Call 800.445.3529, visit www.barleans.com or stop by Booth 3711 at Natural Products Expo West.
Burt’s Bees introduces Sensitive Skin Day lotion. Sensitive skin requires especially soothing skin care, like this soothing blend of Rice Extract and Aloe, coupled with the qualities of Cotton Extract so you can enjoy intense, everyday hydration—without the harsh irritants. Call 866.522.4757 or visit www.burtsbees.com.
Foods Alive introduces organic Flax Oil Dressings. Cold-pressed and unrefined, these unique blends of omega essential fatty acids and organic ingredients may be just what you need to support your body’s immune and cardiovascular health. Scan the QR code in our featured advertisement for a free 8oz bottle of your choice! Call 260.488.4497 or visit www.foodsalive.com.
Youtheory introduces Ocean-Friendly Omega without the fishy aftertaste! Comes in a recyclable aluminum bottle, formulated with a plant-based Omega-3 algal oil derived from algae grown in controlled land-based systems using fermentation, without harvesting marine life. Sufficient intake of the essential fatty acids DHA and EFA help support our body’s brain, eye, heart functions and overall health. Visit www.youtheory.com or stop by Booth 2713 at Natural Products Expo West.
Lemi Shine introduces Disinfecting Wipes with EPA certification as Designed for the Environment. With Citric Acid as the active ingredient Lemi Shine Wipes are the quick and easy solution that kills over 99.9% of bacteria and viruses, including flu virus. They are safe to use on everything from countertops to highchairs. Visit www.lemishine.com or email [email protected].
Kettle Brand® introduces Krinkle Cut Habanero Lime™. After the first bite you’ll be thinking: Oh dang, chips just got real! These chips are sliced thicker than our classic kettle chips for an extra crunch. And their deep ridges hold the extreme seasoning they deserve. With distinctive hints of spicy pepper and zesty citrus, Kettle Brand Habanero Lime Chips take heat lovers to their happy place. Bolder & Crunchier. Call 844.995.5545 or visit www.kettlebrand.com.
Kettle Brand® introduces Krinkle Cut Truffle Oil & Sea Salt™. Kettle Brand’s Bougiest chip yet! These chips are sliced thicker than our classic kettle chips for an extra crunch. And their deep ridges hold the extreme seasoning they deserve. Kettle Brand Krinkle Cut Truffle Oil and Sea Salt is earthy, oaky, and downright decadent. Cut thick and flavored with a boldness that’ll make you consider doing a little truffle hunting of your own. Bolder & Crunchier. Call 844.995.5545 or visit www.kettlebrand.com.
Kettle Brand® introduces Air Fried Himalayan Salt. New Kettle Brand Air Fried Himalayan Salt kettle chips are batch cooked in kettles then air fried to perfection for a light and crispy crunch. Sprinkled with a kiss of Himalayan pink salt, these chips have the classic taste you expect from Kettle Brand, with 30% less fat than our regular Kettle Brand Sea Salt chips. Call 844.995.5545 or visit www.kettlebrand.com.
Kettle Brand® introduces Air Fried Sea Salt & Vinegar. New Kettle Brand Air Fried Salt Sea & Vinegar kettle chips are batch cooked in kettles then air fried for a light and crispy crunch. Their balanced flavor of sea salt and tongue-puckering vinegar is the bold taste you expect from Kettle Brand, with 30% less fat than our regular Kettle Brand Sea Salt & Vinegar chips. Delight your taste buds with our take on this flavorful favorite. Call 844.995.5545 or visit www.kettlebrand.com.
Kettle Brand® introduces Air Fried Jalapeno! New Kettle Brand Air Fried Jalapeno kettle chips are batch cooked in kettles then air fried for a light and crispy crunch. Their zesty, spicy, south-of-the-border flavor is the bold taste you expect from Kettle Brand, with 30% less fat than our regular Kettle Brand Jalapeno chips. Kick back with this fiery flavor. Call 844.995.5545 or visit www.kettlebrand.com.
Late July® introduces Mexican Street Corn flavored tortilla chips! Our tortilla chips are made with organic corn and big, bold seasonings inspired by real ingredients for an amazingly delicious taste you can enjoy right out of the bag. Non-GMO verified, certified Gluten Free, and seasoned with elote-inspired ingredients buttermilk, sour cream, and the fresh taste of lime for a sweet, tangy eating experience and a delicious taste without compromising. Call 866.968.7624 or visit www.latejuly.com.
Late July® introduces Garden Ranch flavored tortilla chips! Our tortilla chips are made with organic corn and big, bold seasonings inspired by real ingredients for an amazingly delicious taste you can enjoy right out of the bag. Non-GMO verified, certified Gluten Free, and seasoned with the perfect blend of buttermilk, garlic, onion, and the fresh taste of dill for a delicious taste without compromising. Call 866.968.7624 or visit www.latejuly.com.
Snack Factory® introduces Honey Mustard Snack Factory Pretzel Crisps Bites. Get a taste of Honey Mustard Snack Factory Pretzel Crisps Bites. Thin pretzels that are bite-sized, deliciously seasoned, and perfectly poppable, right out of the bag. Try these Honey Mustard pretzels dusted in delicious seasoning for a sweet and savory flavor that’s perfect for an anytime snack. Call 800.438.1880 or visit www.pretzelcrisps.com.
Snack Factory® introduces Spicy Ranch Snack Factory Pretzel Crisps Bites. Get a taste of Spicy Ranch Snack Factory Pretzel Crisps Bites. Thin pretzels that are bite-sized, deliciously seasoned, and perfectly poppable, right out of the bag. Try these Spicy Ranch pretzels dusted in delicious seasoning for a bold ranch flavor with a hint of heat and perfect for an anytime snack. Call 800.438.1880 or visit www.pretzelcrisps.com.
Snack Factory® introduces Garlic & Herb Snack Factory Pretzel Crisps Bites. Get a taste of Garlic & Herb Snack Factory Pretzel Crisps Bites. Thin pretzels that are bite-sized, deliciously seasoned, and perfectly poppable, right out of the bag. Try these Garlic & Herb pretzels dusted in delicious seasoning for a savory garlic flavor that’s perfect for an anytime snack. Call 800.438.1880 or visit www.pretzelcrisps.com.
Snack Factory® introduces Sea Salt Snack Factory Pretzel Crisps Bites. Get a taste of Sea Salt Snack Factory Pretzel Crisps Bites, thin pretzels that are bite-sized, deliciously seasoned, and perfectly poppable, right out of the bag. Keep these Sea Salt pretzels on hand for a convenient anytime snack with a crispy crunch. Call 800.438.1880 or visit www.pretzelcrisps.com.
Snack Factory® introduces Sea Salt Snack Factory Pretzel Crisps Bites. Get a taste of Sea Salt Snack Factory Pretzel Crisps Bites, thin pretzels that are bite-sized, deliciously seasoned, and perfectly poppable, right out of the bag. Keep these Sea Salt pretzels on hand for a convenient anytime snack with a crispy crunch. Call 800.438.1880 or visit www.pretzelcrisps.com.
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As we head into Expo West 2023, we are met with an undeniable sense of inspiration, innovation and overall high energy. We are excited to showcase a whopping 88 new products hitting shelves this month. Brands are diving into some pretty interesting ingredients, formulas and functional products. Browse the gallery to find a wide range of products including personal care, functional beverages, allergy-free household basics, inventive sauces and so much more. Don’t forget to stop by these booths if you plan to be in Anaheim!
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