Unboxed: 10 exciting coffee-based product launches
As the market evolves, consumers continue to search for new and innovative ways to enjoy their caffeine. From pour overs to cold brews, single origin to functional blends, here are the latest coffee products to help your shoppers get their caffeine fix.
March 17, 2020
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What's not to love about a functional grab-and-go coffee beverage crafted to help you focus? This blend is made with Lion’s Mane, a mushroom that contains antioxidants and has immune-boosting properties, and Cordyceps to support sustained energy. And even though it’s powered by superfood mushrooms, this product maintains a yummy coffee taste. The bonus? The company uses glass bottles for sustainability and gives back to 1% for the Planet.
This little 2 oz bottle contains a functional cold brew shot that packs a punch. Not only will it give your shoppers the boost they need to get through their morning fogginess, buying this coffee lifts up programs for children affected by Autism Spectrum Disorder. This shot of Turkish Coffee is blended with real cardamom and clove that’s packed with L-Theanine and Ginseng to help support cognitive health and focus.
Who doesn’t want to tap into their Inner Warrior? Each cup of this USDA Certified Organic and Fair Trade certified coffee comes readymade to help consumers do just that. These blends were formulated by integrative physician Dr. Tieraona Low Dog, MD, a guru in the realm of natural medicine. Made from 100% arabica beans sourced from women- and community-owned farms in Colombia, each cup is made with 200 mg of rhodiola root, 200 mg lion’s mane mushroom and 400 mg of maca root. Basically, all of the power ingredients you need to heighten mental performance, improve concentration and boost your endurance and stamina. Available in pods or ground coffee.
These USDA certified organic, premium infusions are super easy to mix at home or take along in a purse, pocket or lunchbox. When consumers need a boost, all they have to do is whisk the contents of one packet into hot or cold milk. The “Think” infusion blends matcha with lion’s mane and cordyceps—functional mushrooms that support cognitive function, energy and focus. Ginger root adds to the flavor while also helping to support digestion.
Missing your pour-over coffee? These take-with-you, single-serve offerings anchor to any mug, so all you have to do is add hot water. You can taste the delicate sweetness of Papua New Guinea premium single origin with flavors of red oak, maple syrup and dark chocolate, or enjoy the tastes of Indonesia or Ethiopia premium single origin.
Made with compassion ("karuna" means compassion) and designed to sharpen your mind, this USDA certified organic coffee blend of turmeric and coconut cream uses whole plant ingredients sourced mainly in the U.S. to ensure quality and sustainability. Containing just 60 mg of caffeine to give you a boost without overdoing it, sprouted organic black soybeans and organic dates add to this blend, which also contains 3 g of protein and is a good source of fiber. It’s like drinking your multivitamin with a boost of energy.
Upriver’s Matcha Mama Nitro Cacao Latte offers up 6 oz of creamy, chocolatey deliciousness. Lightly sweetened with maple syrup, it serves up 30 mg of caffeine along with 70 mg of theobromine. This product also contains 40 mg of magnesium. That’s a lot of healthy yumminess!
Amid all of the varieties of coffee comes something truly new: ready-to-eat coffee. Yes, the Pocket Latte is an edible coffee bar. One chocolate, hazelnut square (approximately .92 oz) is the equivalent of one cup of coffee or contains 100-120 mg of natural caffeine. Filled with sweetness and caffeine, these squares are free of preservatives, artificial sweeteners or flavors. When consumers can’t get to their cup of coffee, these are the perfect substitue.
This premium Vietnamese cold brew coffee is carefully sourced from organic farms in the Central Highlands of Vietnam. Containing over four times the amount of caffeine than your average cup of joe and sweetened with condensed milk, this beverage is straight up coffee yumminess that will get you powered up for the day.
Easy-peasy is how to describe these single-serve packets of coffee that are filled with superfood-derived nutrients. Blended to give you the perfect mix of balanced energy, each packet contains 100% Arabica soluble coffee, 25 mg of CBD hemp extract, 200 mg of L-theanine—to enhance mental clarity and fend off caffeine jitters—and 8 g of MCTs. MCTs are the healthy fats that keto diet fans like because they help stimulate fat burning while also acting like a natural creamer.
Easy-peasy is how to describe these single-serve packets of coffee that are filled with superfood-derived nutrients. Blended to give you the perfect mix of balanced energy, each packet contains 100% Arabica soluble coffee, 25 mg of CBD hemp extract, 200 mg of L-theanine—to enhance mental clarity and fend off caffeine jitters—and 8 g of MCTs. MCTs are the healthy fats that keto diet fans like because they help stimulate fat burning while also acting like a natural creamer.
Coffee. We love our coffee and, as of late, our coffee products, too. More than 50% of Americans over the age of 18 drink coffee every day. That's a whopping 150 million daily drinkers according to the National Coffee Association and The Specialty Coffee Association of America. And it goes without saying we're not talking about instant coffee.
As the market grows, so too does the demand for unique and innovative offerings. In fact, a significant driver of growth in coffee is the increasing interest in gourmet varieties. This has led specialty coffee sales to increase at a rate of approximately 20% a year.
These days, roughly 30 million Americans drink specialty beverages regularly, such as lattes, cappuccinos or cold brews. An, while demand for gourmet is seen across generations, 48% of millennials consume gourmet coffee.
As the coffee market evolves, we continue to find new and innovative coffee products to help us enjoy our caffeine. Here are the latest coffee products on offer.
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