![18 plant-based foods found at Expo West 2018 18 plant-based foods found at Expo West 2018](https://eu-images.contentstack.com/v3/assets/blt09e5e63517a16184/blt655d9cd78ff9886e/64ff1de82f4e107bf73275dc/plants-promo_0.jpg?width=700&auto=webp&quality=80&disable=upscale)
A reishi mushroom-containing coconut milk beverage with ample probiotics.
Tired of burritos? These vegetarian hand-held empanadas are perfect for lunches or light dinners.
Vega extends its line of plant-based protein powders and bars to the "yogurt" category.
Here, pea protein pumps up the protein content of this milk substitute.
This unsweetened plant milk features a USDA Organic blend of almonds and cashews for smooth texture and taste.
All the probiotics and none of the dairy. Follow Your Heart features a summery, rhubarb-flavored nondairy yogurt.
A savory vegan burrito that satisfies!
An ultra-clean ingredient list allows the strawberry in this cashew milk to shine.
One of the only nondairy ice creams that's not based on fat and sugar, this yummy option from Reveri is made with blended whole fruits and vegetables.
Dried fruit jazzed up with spicy and savory add-ins.
It's meaty and it holds a whole lot of flavor—why haven't we seen more mushroom jerky on the market?
A take-anywhere cookie pumped up with pumpkin seed protein!
Ground chia seeds and coconut cream lend a surprisingly palatable texture to this nondairy snack.
The nondairy experts at Califia add a kefir-esque line to their ridiculously popular almondmilks and RTD coffee beverages.
This protein cookie actually tastes like a cookie—and it has caffeine in it, to boot!
The legacy meat-free brand Quorn delivers passable alternatives to fish sticks.
Sip this protein-rich, almond-based beverage for a nutrient-dense drink that tastes like dessert.
A UK brand that is making its debut in the United States, Violife whips up truly tasty cheese alternatives.
A UK brand that is making its debut in the United States, Violife whips up truly tasty cheese alternatives.
Has the plant-based trend tipped from fringe to mainstream? Given the prevalence of new and exciting products exhibited at Natural Products Expo West this year, we think it has. From better-for-you frozen desserts to energy cookies made with pumpkin seed protein, next-gen plant-based brands know that discerning shoppers won't accept subpar alternatives.
Notice that few brands use the term "vegan" on their product marketing materials? That's no mistake. Rather than follow strict eating guidelines, more consumers are adopting tenets of food tribes into their eating habits for a more balanced—and sustainable—diet. Using terms such as "plant-based" can help usher new shoppers who are interested in eating less meat into the dairy-free and meat-free aisles.
Here is just a small sampling of the products that caught our attention.
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