.png?width=700&auto=webp&quality=80&disable=upscale "Natural Foods Merchandiser logo")
Subscribe and receive the latest updates on trends, data, events and more.
Join 57,000+ members of the natural products community.
NFM Staff
July 5, 2016
3 Min Read
![Market Overview: Natural channel growth and competition [charts]](https://eu-images.contentstack.com/v3/assets/blt09e5e63517a16184/blt6af6a3246fceb9ae/64e87d4cb77c952a9ca52e5c/market-overview-competition_0.jpg?width=850&auto=webp&quality=95&format=jpg&disable=upscale "Market Overview: Natural channel growth and competition [charts]")
The 2016 edition of Natural Foods Merchandiser’s Market Overview represents the 36th year the magazine has presented statistics on store operations and the state of the natural products industry. From $1.9 billion in 1980 to $52 billion in 2015, sales in the natural products retail channels have come a long way.
The charts below report information about individual store growth, plans for 2016 and competition. Find all 2016 Market Overview charts here.
Growth and competition
| Total | Natural products stores | Health food stores | Supplement stores |
2015 | ||||
% that added onto one or more existing facilities in 2015 | 6% | 8% | 2% | 7% |
% that renovated/remodeled one or more of your existing facilities in 2015 | 20% | 19% | 22% | 15% |
% that added one or more locations through a new build or acquisition in 2015 | 8% | 9% | 9% | 2% |
% that closed one or more location(s) in 2015 | 6% | 4% | 6% | 12% |
None of the above | 69% | 66% | 72% | 75% |
% indicating competitor opened store in their region in 2015 | 39% | 37% | 41% | 38% |
% indicating competitor closed store in their region in 2015 | 16% | 13% | 17% | 26% |
2016 | ||||
% that plan to add onto one or more existing facilities in 2016 | 7% | 10% | 4% | 4% |
% that plan to renovate/remodel one or more of existing facilities in 2016 | 25% | 28% | 25% | 15% |
% that plan to add one or more locations through a new build or acquisition in 2016 | 6% | 9% | 2% | 7% |
% plan to close one or more location(s) in 2016 | 3% | 2% | 1% | 2% |
None of the above | 64% | 57% | 69% | 75% |
Growth and competition by square footage
| Natural products stores | Health food stores | Supplement stores |
| <=3,000 retail | 3,001-6,000 retail | >6,000 retail |
2015 | |||
% that added onto one or more existing facilities in 2015 | 4% | 9% | 10% |
% that renovated/remodeled one or more of your existing facilities in 2015 | 21% | 14% | 21% |
% that added one or more locations through a new build or acquisition in 2015 | 5% | 5% | 14% |
% that closed one or more location(s) in 2015 | 6% | 3% | 3% |
None of the above | 70% | 75% | 58% |
% indicating competitor opened store in their region in 2015 | 35% | 33% | 38% |
% indicating competitor closed store in their region in 2015 | 17% | 9% | 12% |
2016 | |||
% that plan to add onto one or more existing facilities in 2016 | 7% | 5% | 14% |
% that plan to renovate/remodel one or more of existing facilities in 2016 | 25% | 21% | 35% |
% that plan to add one or more locations through a new build or acquisition in 2016 | 4% | 12% | 11% |
% plan to close one or more location(s) in 2016 | 6% | 2% | 1% |
None of the above | 63% | 65% | 49% |
About the Author(s)
You May Also Like
